Kraken Blog/
Afloat, but not ahead: what a survey of Americans told us about banking, credit, and getting ahead
Kraken has released a survey of 2,001 US adults indicating that 63% of Americans feel they are falling behind financially, highlighting a gap in financial products that offer rewards without requiring debt. In response, Kraken is promoting the 'Krak Card', a spending card that provides cashback as real money rather than points and allows users to hold value across multiple asset classes without borrowing.
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Why It Matters
The survey highlights widespread financial anxiety and dissatisfaction with traditional banking and credit rewards, positioning the Krak Card as a solution for users seeking rewards without debt.